AutoMato users publishing content on Amazon see a significant improvement to their sales performance, but its not always after the first time hitting "publish." Sometimes, its important to be ready to adjust content based on a product's performance.

In addition, updating content consistently keeps keywords in line with market and competitive trends which helps to maintain positive growth.

You should consider refreshing your product content when:

• A Product's conversion rate has decreases by 2% or more over 7 days after launching new content

• You see your product’s BSR stay the same or deteriorate over 6 weeks

• Your “Stage 1: Index” products have been live for 6 weeks - Refresh them every 6 weeks no matter what

AutoMato will automatically notify via email and your internal notification system each time a product triggers one or more of these conditions to help you keep your listings optimized.